Sem 2 - Digital Marketing Collection
A comprehensive five-book set crafted for Semester 2 students pursuing Digital Marketing. This collection combines foundational communication and career skills with essential digital literacy, graphic design basics, and marketing fundamentals, offering a well-rounded and industry-relevant learning base.
Included Books:
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Business Communication – Builds clear writing, professional communication, presentation skills, and workplace etiquette.
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Career Skills – Strengthens employability skills, interview readiness, teamwork, and professional behavior.
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Digital Empowerment – Enhances digital literacy, use of online tools, cybersecurity awareness, and technology-enabled productivity.
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Basics of Graphic Design – Introduces design principles, typography, color theory, layout skills, and visual communication fundamentals.
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Basics of Digital Marketing – Covers digital marketing concepts, online advertising, SEO, social media, and content fundamentals.
A complete Semester 2 learning bundle designed to help Digital Marketing students build strong foundational skills and confidently step into the digital world.