Leveraging WhatsApp for Business - DF25S77

This study material provides a practical understanding of how WhatsApp can be used as a business communication and marketing tool. It covers WhatsApp Business setup, business profiles, catalogs, customer communication, automation, chatbots, CRM integration, promotional strategies, analytics, and campaign management. Students also learn customer engagement techniques, sales communication, personalized messaging, and integration with digital marketing channels. With practical examples and simplified explanations, it equips learners with the skills needed to use WhatsApp effectively for business growth and customer communication.